Plan Your Trip

Whether it’s your first time in Italy or you’re a seasoned traveler in pursuit of la dolce vita, we’re here to elevate and enrich your journey! We understand that you value quality service and don’t want to blend into tourist crowds.

We consider your travel style, interests, timeline, and budget to craft unforgettable experiences that cater to your unique needs and preferences. Our goal is to ensure your Italian adventure is nothing short of exceptional!

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Why Travelers Choose Discover Italia

Private & Purposeful

We prioritize private experiences, offering both a high degree of customization and a smaller impact on local communities.

Local Connections

We collaborate with trusted guides, drivers, and experts across Italy who share their home through authentic, meaningful experiences.

Curated Classics & Hidden Gems

From iconic cities to scenic hilltop towns, we help you check off your 'must-see' items while uncovering Italy's lesser known corners too.

Not Just Another Booking

Your trip matters to you and us. That's why we treat every itinerary with care, attention, and deep respect for what makes your visit unique.

Support Every Step of the Way

With on-the-ground partners and emergency contacts always within reach, you'll feel supported from arrival to departure.

Slow Travel & Rich Moments

We build in time to linger and connect with each moment; from a long lunch in the square or an afternoon meandering through a village.

How It Works

Share Your Vision

Start by filling out a quick intake form or scheduling a complimentary discovery call. Whether you’re looking for a full itinerary or a la carte experiences, we want to understand your travel style, must-sees, and priorities.

Review Your Proposal

Based on your input, we’ll design a personalized proposal that includes everything from handpicked experiences, to expert guides, to seamless transfers. We tailor everything to your goals, timeline, and budget.

Travel With Confidence

Once every detail is to your satisfaction, you’ll receive a detailed itinerary and ongoing support from our trusted providers and guides. All you have to do is relax and enjoy Italy, knowing you’re in excellent hands.
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In Their Own Words...

"The private tours we took were incredibly personal to us, from the awesome private drivers to private tour guides. We were treated as celebrities and we could not have asked for a better experience. Discover Italia is worth every penny you invest to allow you to experience Italy as you should."
Tom & LindaBellingham, MA
"We are so grateful to have had such a well-planned and well-executed trip! The combination of structure and flexibility and the on-location support made all the difference. Normally we say that when we travel with our daughters it's a trip, not a vacation, but our experience with Discover Italia allowed us to truly relax as a couple and as a family!"
Casey W.New York, NY
Casey W.
"The whole Discover Italia team did an amazing job with our recent trip to Florence and Rome! They worked closely with us to plan out the trip beforehand and lock in all sorts of private tours, transportation, dinner reservations and wine tasting. We arrived to Italy fully confident in all of our plans and all of it felt stress free. Lastly, the quality of our private guides was incredible. We learned so much and genuinely enjoyed their company! Start to finish, it was a fantastic trip and I'm so grateful we were introduced to the Discover Italia team. Anytime we return to Italy it will be with their assistance."
Robert & AmandaNew York, NY
"The Discover Italia team was consistently available and highly responsive! They were able to pivot plans effortlessly. The knowledgeable suggestions, surprisingly extensive network, and flexibility allows the team to work to facilitate amazing experiences tailored to the holiday-maker, rather than a rigid agenda of activities. Thanks!"
John S.New York, NY
John S.
"Renee and her team are so helpful! It was an amazing experience, especially as my family and I had never been to Italy, and we also had an 80+ year old on the trip. The drivers made our travel so comfortable, and the places we visited were beautiful. Highly recommend!."
Seojie S.New York, NY
"I wish I could hire Discover Italia to plan all my trips around the world. My husband and I went to Rome and Siena to celebrate his 40th birthday, and they created a fantastic itinerary for us, including private tours of historical landmarks, recommendations at Michelin-star restaurants, and unique experiences we wouldn't have found otherwise. It was a trip we'll never forget, and I'm grateful to the Discover Italia team for helping us make such lasting memories!"
ChrissaChicago, IL
Chrissa